Dear Sir or Madam
We are proud to introduce our upcoming 08/09 campaign presenting our positioning as an urban fashion brand.
The motives you can see in this mail represent a small extract of the first shooting, which took place in London.
The following images of the new campaign are situated in the worlds leading metropolises. The settings emphasize
the multi-cultural influence which the urban fashion is presently experiencing and DADA amplifies in its new collection.
Come and see for yourself ***
The brand kicked off in 1995 with two young entrepreneurs reflecting the upcoming lifestyle of the hip hop and urban culture in a small
range of caps and tees. Since their goal was to create a successful brand with deep urban roots and a dedication to its future
development they chose to name their brand DADA. The meaning of DADA originates in the African culture. It stands for a child
born with a blessing and a special destiny. Just as joyous, young and different as the child so is the brand DADA. Born with the ambitious
dream of reaching a supreme position in the urban fashion market. This idea is further manifested in the recognizable crown logo.
We are looking forward to introduce our brand and products to new customers and new distributor all over the world.
.
Kind regards
Martin Lahr
Marketing
Ifemy´s Distributions GmbH
Brunhamstr. 21 - Gebäude 223
D-81249 München
Deutschland
Tel: +49***
Fax: +49***
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