BIO-MEDICAL RESEARCH LTD
| About us | Bio-medical research limited,(bmr) is a privately owned, irish registered company with over 30 years of specialist experience in the design, manufacture and marketing of electronic neuromuscular stimulators for the health and beauty market and the medical market. The company has two divisions: The medical division, neurotech, and the consumer division, slendertone. The slendertone business operates in the consumer health and fitness markets in ireland, the uk, france and spain and through a variety of direct sales and distribution relationships in over 22 countries worldwide. The neurotech business operates in the medical market and offers leading-edge condition specific solutions in both muscle rehabilitation and pain-management. The neurotech business operates in ireland and germany and through a range of distribution partners in over 10 countries throughout the world. A market leader in muscle toning and ems(electronic muscle stimulation), slendertone drives the market through innovation. Slendertones level of specialist expertise and experience in delivering its consumers with safe, convenient, and effective muscle exercising products that get results, stems from bmrs pioneering team which includes medical doctors, scientists and sports physiologists. The brand has been on the market in europe for over 30 years with large-scale sales of over 1 million flex belts worldwide and pad sales of over 250,000 units per annum in one of the key uk retail outlets. Continuous investment in consumer research, combined with slendertones expertise in r&d, has resulted in the development of patented c. S. I. Technology(concentrated slendertone innervation), which has revolutionized the market. The slendertone range of products are CE marked in accordance with the medical device directive; mdd 93/42/eec allowing sale throughout the EU, and FDA clearance to market the slendertone flex abdominal muscle toning belt and slendertone flex bottom and thigh toner in the USA has been granted. Slendertone first entered the consumer health and fitness sector with its salon range targeted at women, this soon moved to the development of home use equipment in the 90s. However, as peoples lives have become more hectic slendertone have recognised the need to develop solutions to fit into these fast-paced lifestyles and adapted to develop products to suit the needs of both men and women. The flex range of abdominal toners was the first step in that direction, while simultaneously developing a product to target other another problem area for many women, which lead to the launch of the flex bottom and thighs toner. Slendertone, as the market leader in the ems category has further strengthened its commitment to design products for people on the go by now introducing a unique product to strengthen and tone the upper body. Over 2 years of research has enabled slendertone to introduce fortex, a huge innovation in portable resistance training devices that helps people to strengthen, firm and build muscle to the upper body. For further information on all our products please log. |
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| Industry Focus | Fitness & Body Building, Weight Loss |
| Business Type | Manufacturer |
| Products/Services | Muscle Toning Products |
| No. of Employees | 101 - 500 People |
| Annual Sales Range(USD) | US$50 Million - US$100 Million |
| Year Established | 1968 |
| Legal Representative(CEO) | Mr Kevin McDonnell |