Global Econo Trade Pvt. Limited
About us | The razor manufacturing operations started in 1954 with the brand name of Treet. Different other blades were successfully added to the product mix with the passage of time. Treet is one of the outstanding Pakistani companies, achieving its place as one of the best 25 quoted industries on Karachi Stock Exchange. It is the only razor manufacturing company in Pakistan catering to shaving needs of its consumers. Its brands are as old as history of Pakistan dominating the market due to tight quality control measures being followed since long, which were eventually translated into ISO-9002 certification. The credit goes to the founding Chairman Syed Wajid Ali an entrepreneur, Philanthropist and a patriot for his unmatched direction that LED the growth of company. Today, Treet is very aggressive and competitive under its young and dynamic team headed by Syed Shahid Ali, son of Syed Wajid Ali. He inherits the drive to accept the challenges created due to changing environments and market conditions. He has kept himself abreast of future trends, keeping the dynamism in the company. It is because of his vision and direction, the company has expanded operations, with total assets of around 350 Million (June-December-2000) the local sales are 364 millions(half year ending December 2000). Treet is also exporting its brands to various countries in Far East, Europe, South Africa etc, contributing a significant share of foreign exchange to the national exchequer. Treet employs 1100 people with factories in Hyderabad and Lahore. Its renowed brands Treet and Trig are market leaders in double edge blades category while in bonded shaving systems, Swift-II and Trim-II XL enjoy handsome market share. Treet has one of the strongest sales network in Pakistan covering 350 towns nationwide. Appreciation of Treet's Quality went across the frontiers of Pakistan. This helped Treet in setting of higher targets and in pursuit of even advanced challenges. Major customers inculde China, Korea, Germany, Italy, UK, Spain, Poland, and 20 other Countries. Exports are growing at a rapid pace and form 15% of the company's net sales. Treet continues to expand its customer base in the export markets, and is looking for new markets around the globe |
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Industry Focus | Razors & Shaving Products |
Business Type | Manufacturer |
Products/Services | Razors & Shaving Products |
Our Markets | Oceania |
No. of Employees | Above 1000 People |
Annual Sales Range(USD) | US$10 Million - US$50 Million |
Year Established | 1970 |
Legal Representative(CEO) | CEO/COO |
Certificates | ISO 9002 |