Getrich

We work mainly through morning markets and shops. Concentrate on following and creating hype effects, with a few, preferably unique to us, products penetrate the market deeply.

Our market is Belgium, which though a small country is still 10 million people on 30000 km2, one of the most densely populated areas in Europe with good connections to Germany, Holland and France. As such, in the middle of Europe we are the perfect testing market for any product targeted at Europe. With open borders in Europe and more centralized and hormonized regulations it is no problem selling over the border. Antwerp is close to the Dutch border and we regularly check markets there too for availability of our hype products.

To create this effect we must always follow three steps: First sample, market test and(onlythen) purchase in volume. A few aspects are strongly considered: Seasonality is important for almost all our products. That Europe wants quality is no fairy tale. People come back with poor products and take no less than replacement. Often we will require inspection before shipment by our inspection agency, unless the risks are very limited. Next: There are many regulations we have to take into account for safety CE, EMC etc.

First we get get the feedback from the market with the sample(s) and the information received from our sellers. We will often take initiative ourselves based on market requests as our ears are very close to markets.

Then we only purchase volume needed for test marketing. This is a crucial step and required for sellers who want to grow with us. It is crucial to establish market response and see the real market effect.

When the product becomes hype we will need lots of volume.