Guiness inc

Guiness Inc.

Company profile

Established in1999 integrated desine & manufacturing setup is geared to carter to the most discerning buyers of costume jewellery and accessories. India is a land rich in handicraft history .For centuries, our craftwork has crossed the seas, adorned homes & even found place in the court of kings. The hallmark of Indian Handicraft is their great aesthetic & functional value. At Guiness Inc, our costume jewellery & accessories revive past traditions with ancient skill but in contemporary fashion. We are one of the well-known exporters of fashion jewellery & handicrafts.

The team of dedicated professional designers & a sound infrastructure enables us to handle production, finishing & packaging of diverse items. Our upbeat designer’s team is in touch with the latest trends & works towards producing innovative product range. Our delivery schedules are strict.

Our business focus is you-our revered customer. Our motto is“customer delight”.

* All our efforts, energies, endeavors are channeled to upgrade our product to meet

customer quality needs & aspirations.

* We continuously strive for better quality & innovation so as to satisfy customer

more & more leading to customer delight.

* Set own challenging standards in whatever we do, compete

with us & outstrip our standards everyday, every moment.

Our products

We are manufacturers and exporters of

Costume jewellery

Fashion jewellery

Glass beads jewellery

Beaded jewellery

Bone jewellery

Brass jewellery

Horn jewellery

Resin jewellery

Wooden beads jewellery

Jute jewellery

Shell jewellery

We create dreams

By following the current fashion trends, and the leads that we receive from our esteemed buyers, our team of dedicated designers create new & trendy designs in house every day with latest material. Each and every effort is put in carefully designing in such a way, that all the pieces, comes out to be a master piece in their own right

We sell dreams

Then we market our new designs by sending digital pics of our new collection to our existing customers, and by exhibiting our collection in international exhibitions.

We produce dreams

Now, we produce the ordered styles. By working in close association with the best artisans in India, we produce the styles selected by our buyers. Each and every piece passes through our strict quality control department before shipping.

Our mission

To provide our customers, the best and the latest of designs at the best possible prices, so as to help them to become market leaders in their respective markets.

Our contact

Office - F-35/3 Okhla phase-II, new delhi-110020(India)

Email -

-

Contact Person - Girish Anand

Our swot analysis

Strengths

1 Our designing.

2 Strict quality control.

3 Huge artesian base

4 Highly skilled management team including professional

designer’s, manager’s and qc’s

Weaknesses

1 Cottage based industry.

2 Production limited due to hand made nature.

Opportunities

1 Increasing trend of fashion jewellery

2 Increasing confidence of international community in

Indian merchandise.

Threats

1 Cheap look- alike products.

2 Unfair and unethical trade practices of competitors

Factory specifications

Production site F-35/3, Okhla phase-II,

New Delhi- 110020 (India)

Floor area 12000 sq.ft.

Factory In-house finishing, quality control

operations and packing

Capacity per month Depends on styles generally

its 100,000 pcs. / month

Lead time Depends on style generally its seven

to eight weeks

Materials origin Indigenous and imported